Description
Two rows of placement pin. When cutting
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between two holes) will be put in first row
of placement pin while small component (three components between
two hole) will be put in second row of
placement. Therefore, our splice cutter will definitely not cut the
component.
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For some of the CEOs of commercial vehicle companies, exports are key words for the past year, and the focus of this year has begun to turn into capital output.
Observers have analyzed that, like the cars and parts companies that have already taken the lead, more and more commercial vehicle companies are no longer stuck at the industrial level, but have begun to explore overseas at the capital level.
At the China Commercial Vehicle Export Forum held on June 21, the organizers specially arranged for nearly two hours to discuss the practical problems of overseas operations of the company. Senior executives from companies such as Dongfeng Limited Commercial Vehicles and the Great Wall have all expressed their concern. Zhuang Yuxian, head of Dongfeng Commercial Vehicle Overseas Business Department, revealed at the meeting that overseas business has become the third largest support point of the company and capital output has been included in the plan.
The timing begins to mature
For the capital output of Chinese commercial vehicle companies, Chen Qingtai, a former senior member of the Standing Committee of the National Committee of the Chinese People's Political Consultative Conference and the National Development Research Center, gave high expectations. He believes that as a result of independent innovation capabilities and independent brands, Chinese commercial vehicle companies are expected to outperform automobile companies in terms of capital output, and commercial vehicles can become explorers for Chinese auto exports.
“The domestic market is huge, and the commercial vehicle sector can guarantee large-scale production and marketing, which makes it fully competitive in the international market. Chinese companies go out and can compete with foreign counterparts.†Chen Qingtai on “Financial Times†The reporter said.
It is understood that after joining the WTO, even in the face of the huge impact of foreign brands, China's commercial vehicle companies still have a majority of the domestic market, and exports maintained a 92% rapid growth last year.
The views from relevant people in the Ministry of Commerce are also very optimistic. According to reports, in many parts of Cuba and the Middle East, China’s commercial vehicles have overwhelmed their competitors in terms of cost performance and have established a good reputation in the region and formed a huge market. All these have created favorable conditions for capital output.
With the spread of good reputation from Chinese products, the attitudes of some foreign governments have also changed. It is understood that in order to develop the needs of their own national industries, some countries in Southeast Asia and Africa have started to encourage foreign capital to build factories or provide technical cooperation, while restricting imports.
An industry insider's opinion is that due to the excessively rapid and excessive export sales of China's commercial vehicle companies in the previous period, the relatively fragmented sales and unsatisfactory after-sales services have begun to jeopardize the reputation of Chinese companies in some countries. Taking the path of capital output will undoubtedly greatly improve this.
Overseas establishment is the first choice
Unlike some capital export models such as mergers, acquisitions and holdings, which are selected by car companies, overseas construction has become the preferred target for commercial vehicle companies.
Two years ago, Great Wall Motors signed an agreement with three other companies, such as Dongfeng Motor Group, to jointly establish a car production base in Ghana and a local large-scale company, Sneda Automobile Co., Ltd., and manufacture it in the form of CKD. Great Wall Motor’s plan to invest 100 million U.S. dollars to establish a complete vehicle production plant in Russia has also been implemented.
A year ago, FAW Group cooperated with the Ukrainian partner AIS to produce 2,000 light commercial vehicles locally.
ZTE’s plan to build a plant in Russia has also basically become a foregone conclusion. After they selected a partner in Russia, they will be invested and built by the Russian company. ZTE will carry out technical output and provide guidance in service and marketing. ZTE will become China's first auto company to build a factory in Russia.
Many companies including heavy-duty trucks, Shaanxi Automobile, and other large commercial vehicle companies have stated that plans for overseas plant construction have undergone a lot of argumentation and research and are expected to be implemented soon.
Zhuang Yuxian disclosed that Dongfeng Commercial Vehicles has already begun to transform the “guerrilla warfare†in the original export to “position warfareâ€, and developed the export model based on the export of the whole vehicle to the strategic layout combining the whole vehicle and KD.
“There are two reasons why such a choice was made. One is to consider the issue of cost of sales, and the other is to consider that the future can respond to changes in the market better and faster.†An executive from Shaanxi Auto Explained to reporters.
Experts warn of strategies
While prides for Chinese companies, some experts have also seen another problem. In stark contrast to the rapid growth of commercial vehicle exports, the strategy of commercial vehicle companies lags behind.
At the China Commercial Vehicle Export Forum, Chen Qingtai expressed his concerns. His opinion is that auto exports should be the company's global strategy and should be based on sufficient market research and talent reserves. Unfortunately, in the past, the export of domestic commercial vehicle companies was almost completely without strategy.
"Financial Times" reporter learned that most commercial vehicle companies do not consider a lot in terms of strategy. As a commercial vehicle with a large radius and a small service radius, how can the company's services be guaranteed, how outlets are constructed, whether export products will be timely tracked, and whether the brand image can be properly enhanced? Problems, almost no one can give the exact answer.
Already, Rrebrab Motor Company of Algeria has criticized the lack of commercial vehicle services that China exports to the country. They believe that many Chinese manufacturers only want to sell cars, do not pay attention to service, and trucks fail to find suitable spare parts and maintenance personnel. Some domestic manufacturers even withdrew from the local market.
Zhang Hao, deputy director of the Department of Mechanical and Electrical Industry of the Ministry of Commerce, also said that the lack of a comprehensive and comprehensive strategy has caused many problems for Chinese commercial vehicle companies.
He cited the example of a Middle Eastern country. Originally, this was a market in which all entering companies could guarantee a huge profit. However, after the entry of some Chinese companies, they blindly reduced their prices without thorough consideration and eventually destroyed the entire market.
Relevant persons pointed out that the overseas expansion of the manufacturing and service industries must ensure the quality of manufacture and the value of the brand, which imposes higher requirements on the internal control of overseas investment enterprises. Commercial vehicle companies going overseas can't be prepared for this.