In the Chinese diesel industry, Xiao Zhenghai, Chairman of Quanchai Group, has a good name for “Fujian”. From the beginning of the 20th century in the early 1990s, his chief government has been climbing for years. In fact, the success of Quanchai, Xiao Dong is the reason for the "fortune", but also because Xiao Zhenghai unswervingly promote strategic adjustment, dare to climb the top reasons.

Entering the “Twelfth Five-Year Plan”, Quanchao responded to changes in the macro economy, followed the pace of the car army, and maintained high-speed growth. At the beginning of the new year, the author listened to the insight of Xiao Zhenghai, Chairman of Quanchai Group.

Xiao Zhenghai, who recently participated in the provincial “two sessions” and is currently deploying the grand new year’s goals, said that according to the deployment of the Central Economic Work Conference, as the national economy develops steadily, the Chinese automobile and construction machinery industry will maintain rapid growth after two years of rapid growth. Will fall. In 2011, Quanchai Group plans to produce and sell 480,000 sets of multi-cylinder diesel engines and strive to sprint 500,000 sets. The sales revenue will be 3.5 billion yuan. The diesel engine and auto parts industry will achieve steady development, product technology will continue to upgrade, and product structure will continue to improve.

Under the new situation, how can we accomplish this year's grand goals? Xiao Zhenghai said with complete wisdom: In order to successfully achieve the New Year's development goals, Quanchai will focus on implementing the three major tasks in 2011:

Accelerating Technical Upgrading and Promoting Structural Adjustment

Xiao Dong said that through the unremitting efforts of the “Tenth Five-Year Plan” and “Eleventh Five-Year Plan”, the entire Chaiguo III and China IV series products were successfully developed earlier in the country. Quanchai has become the most extensive domestic product technology route, and the product line is the most The entire medium and small-power automotive diesel engine company is at the forefront of the domestic medium and small-power diesel engine industry. The high-power six-cylinder diesel engine project was successfully implemented. In 2010, the market of Quanchai series six-cylinder diesel engine achieved new breakthroughs, and the market awareness rapidly increased.

At the same time, Quanchai increased the upgrading and improvement of non-road power and achieved significant results. In 2010, Quanchai took on the implementation of two “863” projects, aiming to develop a variety of high-end non-road power sources for the 4B and 4C series that can achieve Euro 3A emissions. The product has been successfully used with forklifts, excavators, and loaders. Tractors, harvesters batch matching, by the host manufacturers and users of wide acclaim. Moreover, the project model also has great potential for upgrading, consolidating Quanchai's industry and technology leadership in non-road areas.

Faced with increasingly stringent domestic automobile emission regulations, rapid technological upgrading of products, increasingly fierce competition in the industry, and continuous improvement in the product structure of diesel engine companies, the competitive landscape of the industry is constantly changing. In 2011, Quanchai will continue to accelerate the upgrading of its product technology, focusing on continuing to promote the implementation of the existing State IV project, accelerating the vehicle test and resource announcement with the host company, and maintaining the advantages of Quan Diesel in the medium and low-power diesel segment market.

Efforts were made to speed up the technological upgrading and product introduction of heavy-duty trucks and engineering machinery for high-power six-cylinder diesel engines, speeding up the adjustment of product structure to high-power diesel engines, actively accelerating the readjustment of product structure, and achieving a major breakthrough in market sales.

Increase technological transformation and upgrade equipment capabilities

Talking about the vigorous ambition of fighting for 500,000 diesel engines in 2011, Chairman Xiao Zhenghai said that the key is to do two things well to ensure the realization of production capacity.

Accelerate the implementation and production of existing technological transformation projects. In 2009, Quanchai started the high-quality casting and four- and six-cylinder automatic processing line projects. At present, high-quality casting projects are ready for trial production, and the four- and six-cylinder automatic processing line projects are undergoing equipment installation. In 2011, Quanchai will continue to speed up the implementation of the project and promote related projects to reach production as soon as possible.

Planning new technological transformation projects. With the continuous upgrading of product technology, higher requirements have been put forward for product testing, assembly, and commissioning. Around 2011, Quanchai will plan to implement test line upgrade projects, product test center renovation projects, and new Jianguo III, State IV high-grade engine manufacturing workshop. Focus on high-end engine core components, plan crankshaft, airframe, cylinder head and other projects, and accelerate the layout of diesel engine parts industry.

Strengthen Internal Management and Improve Service Level

For decades, Chairman Xiao, who is well-known for his knowledge of corporate management and good at financial management, said that the ultimate goal of corporate management is to see how the company achieves economic efficiency. The diesel engine industry is a fully competitive industry. With the increasingly fierce competition, the industry's profits have gradually declined. In 2011, Quanchai will focus on structural adjustment and efficiency enhancement, optimize supporting systems, improve product quality, improve assessment mechanisms, strengthen the construction and implementation of management systems, continuously improve the internal management level of enterprises, and enhance the company's internal development capabilities.

Xiao Dong went on to say that with the continuous changes in the domestic diesel industry's competitive landscape, mainstream automobile companies have established their own engine companies in different ways. Quanchai has become the only domestic engine company with no vehicle resources. The change in the industry's competitive landscape has made Quanchai suffer from competitive pressures, and it also brings certain market opportunities to Quan Ching-chai, who has developed independently and has more autonomy. This year, Quanchai will seize the opportunity, adjust the market competition strategy, strengthen and adjust the strategic cooperation with the host companies, and seek more opportunities for development. In particular, to enhance the level of service, rely on the ever-increasing level of product quality and service, improve Quanchai's market visibility, and support the rapid development of Quanchai.

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