Japanese cars are difficult to complete sales tasks

The auto market ushered in the warm winter, and the sales volume in November increased by a year-on-year, year-on-year, but the annual target could not be completed.

The auto market ushered in the warm winter, November sales reversed the decline, and production and sales all increased year-on-year. According to data just released by the China Automobile Association, the auto sales in November were 1.791 million, a year-on-year increase of 11.52% and an increase of 8.16% year-on-year. It is expected that this year's annual production and sales are expected to exceed 19 million vehicles, again surpassing the global record it created last year. With the announcement of the sales report for November, the completion of the tasks for the car companies this year has basically settled. However, according to the statistics of the New Express reporter, some car companies could not even complete the anticipated sales targets set at the beginning of the year.

The champion of the year is Shanghai Universal

According to the data of the CUCH, Shanghai GM, FAW-Volkswagen, and Shanghai Volkswagen Group ranked first and second runner-up in sales of passenger cars from January to November with 1,281,535, 1,219,680 and 1,205,069 sales. The gap of at least 430,000 vehicles. The first three seats of this year's sales are undoubtedly the stuff of Shanghai GM, FAW-Volkswagen, and Shanghai Volkswagen. From the gap between Shanghai GM sales and the second place that opened more than 60,000 vehicles, this year's champion is none other than Shanghai GM. However, the competition for the second position in annual sales is still in a stalemate. Shanghai Volkswagen, which had the second-largest sales volume last year, currently ranks second with a gap of more than 10,000 vehicles, and it is entirely possible for the December turn-over.

Japanese cars rose by more than 50% month-on-month in November

Sales of Japanese cars have continued to decline since September, especially in October, with sales falling 38.22% month-on-month, and market share falling below 10% for the first time. The reporter has seen from the data released by the Federation in recent days that the Japanese car sales began to rebound last month and it is expected that the overall chain growth will exceed 50%. Sales of Dongfeng Nissan, which had fallen out of the top ten in October, returned to the top ten list. In November, it sold 49,881 units, an increase of 71.8% from the previous quarter. FAW Toyota sold 30,474 vehicles in November, an increase of 124.6% from the previous period. Guangzhou Automobile Honda sold 21,199 vehicles in November, a 41.2% increase from the previous quarter. Dongfeng Honda sold 2,006 units in November, a year-on-year increase of 119.7%. GAC Toyota sold 18,075 units in November, a 72.3% increase from the previous period.

In October, Japanese cars launched a customer care program aimed at boosting consumer confidence, which played an important role in the recovery of sales. It is reported that most Japanese car companies’ sales volume in November has been controlled within 30% year-on-year.

Three independent brands are expected to squeeze into the top ten of the year

Of the top ten vehicle manufacturers that sold passenger cars last year, only Chery and Geely ranked sixth and eighth with 590,287 and 432,752 respectively. According to the data of the CUCH, Chery ranks sixth with 477,312 cars in the sales rankings for January-November this year and it is expected that the total sales volume this year will shrink more than last year. Chery’s flat sales this year have kept the position of the old six, largely related to the sharp decline in sales of FAW Toyota in the most recent three months. Currently, FAW Toyota ranked seventh in sales for the first 11 months. Geely ranked ninth in sales for the first eleven months, and Changan Ford, which had a ninth sales volume last year, changed positions. However, the gap between the two sales is currently only more than 1,000 vehicles, Geely still have the opportunity to retake the eighth position this year.

Japanese and autonomy are difficult
Affected by the micro-growth of the auto market, most auto makers may not be able to complete annual sales targets as scheduled this year. It is expected that some mainstream car companies are expected to complete sales targets throughout the year, such as Shanghai GM, FAW-Volkswagen, Shanghai Volkswagen, Changan Ford, Geely Automobile, Dongfeng Yueda Kia and so on.

However, Japanese cars may be completely destroyed. Affected by the decline in sales since September this year, most Japanese car companies, including Dongfeng Nissan, FAW Toyota, Guangzhou Automobile Honda, Dongfeng Honda, and GAC Toyota, are unlikely to complete their annual sales targets this year, whether they are imported vehicles or joint venture vehicles. Both suffered heavy losses in the past 3 months.

According to the statistics of the New Express reporter, among the 16 mainstream passenger car companies, six car companies Shanghai General Motors, North and South China Volkswagen, Beijing Hyundai, Changan Ford, and Geely Automobile have approached or exceeded their missions, and it is no longer suspicious to complete the annual sales target. However, the remaining six such as Dongfeng Nissan, FAW Toyota, GAC Toyota, Dongfeng Honda, Guangzhou Automobile Honda, etc. are no longer expected to reach the beginning of the year, unless there is a miracle, these are mostly Japanese car companies, and the independent brands Chery, BYD, Great Wall, etc. are also The goal is some distance away.

From January to November, the cumulative sales volume of mainstream automakers and the cumulative sales volume target sales rate for the full-year target automakers

Shanghai GM 1,281,535 vehicles 1,300,000 98.59%

FAW-Volkswagen 1219680 vehicles 1.2 million 101.64%

Shanghai Volkswagen 1205069 vehicles 1.28 million vehicles 94.15%

Beijing Hyundai 767634 800,000 95.95%

Changan Ford 435903 440,000 99.07%

Geely Automobile 434,684 vehicles 460,000 94.50%

Dongfeng Nissan Motor Co., Ltd. 713,521 1 million vehicles 71.35%

Chery Automobile 477,312 700,000 68.19%

FAW Toyota 453455 600,000 75.58%

BYD about 395,000 vehicles 470000 84.04%

Great Wall Motor 432884 600,000 72.15%

Dongfeng Yueda Kia 430,560 vehicles 480,000 89.70%

Shenlong Automobile 397,931 vehicles 480,000 82.90%

Guangzhou Automobile Honda 282218 400,000 70.55%

Dongfeng Honda 252169 vehicles 327,000 vehicles 77.12%

GAC Toyota 229874 350,000 vehicles 65.68%

(Note: Chery and Great Wall sales do not include exports and some commercial vehicles.)